Utopia Frozen Yogurt and Coffee House has added bagels, smoothies and other new options at its University Way location but what customers might most appreciate is it has added space.
The frozen yogurt destination has expanded into an adjacent space at its 706 E. University Way location.
Beth Finger, who owns Utopia with her husband, Randy, said the plan was always to expand. The couple opened the business in 2010.
“We pretty fast realized it was too small of a space,” Beth Finger said. “It was smaller than we wanted but it was right where we wanted to be.”
Finger said they like the location across the street from campus and, working with the building owner, took advantage when the space adjacent to Utopia became available.
“We took the space over in July,” Finger said.
Involved in project
Finger said the remodeling (including removing the wall separating the shops) took about seven weeks and required the store to be closed for 2 1/2 weeks.
“Other than the electrical, plumbing and painting, we did all the work ourselves,” Finger said.
By doing the work, Finger was able to include a lot of personal touches, including wood crate lids incorporated into the wall covering and a historic lighting fixture that had long been in her family.
Finger said it was a challenge to envision what the store would look like once completed, but she is happy with the way it turned out.
“I love the warm feeling with the lighting,” Finger said.
From its opening, Utopia has served a couple core audiences — families with children and college students.
“It depends on the time of the day,” Finger said. “Right after school we get younger kids. In the evenings we get 18- to 24-year-olds.”
The new Utopia offers all its clientele offerings beyond multiple flavors of frozen yogurt. New items include bagels with a variety of spreads and smoothies.
“We are now offering 100 percent crushed fruit smoothies,” Finger said.
Finger said the focus is on whole food and high-quality products.
“Even our grab-and-go items are fruits and vegetables,” Finger said.
Utopia is also working with a roaster in Zillah to create its own blend of coffee. The Utopia blend is served in the store and also is sold in bags of beans.
“It’s a very smooth coffee, not bitter,” Finger said. “The espresso has a rich flavor.”
Utopia will also be adding a fourth frozen yogurt machine in the near future to expand the flavor offerings.
Utopia is now open from 8 a.m.-10 p.m. In addition to expanding the hours, Finger said she expanded the staff.
“We’ve more than doubled our staff and hired a full-time manager,” Finger said.
Completing the work a couple of weeks prior to the start of Central Washington University’s school year, Finger said is allowing time for staff training.